
BENEFIT BABY
Commercial.
For this project, we had to choose a cosmetics brand and create a new line of baby products and one display for a specific product that would fit in the brand image and theme. For my brand, I chose Benefit Cosmetics, with their fun and pink theme, I created Benefit Baby, and the main product I focused on is a baby bottle, and created a spectacle as a product display for the store. The design is shaped as a baby fountain, aspiring to please both babies and moms, having a baby christening the top, then baby bottles displayed in the second level, that can be dragged out to be looked at as a product tester and appeal, and then the bottles packaged in the ground level to be accessible to the shoppers. Creating a fun pink display for benefit baby.
Scene

Technical Drawings








The Product






Initial Sketch
